It’s October, and those accustomed to the NFL’s continued support Breast Cancer Awareness Month have seen things look a little different since last season. The NFL is still deeply engaged in their “Crucial Catch” partnership with the American Cancer Society. In the month of October, each team is assigned a home game that is their… Continue reading The NFL’s Expanded Crucial Catch Initiative
Charity fundraisers are a great way for nonprofit organizations to raise money and awareness for their cause, while also courting major donors. As with any event, there is a lot of hard work that goes into throwing a fundraiser of any kind. There is money that has to go into the event and staff take… Continue reading Tips to Plan a Successful Charity Fundraiser
*background image was created by the Dallas Examiner* A new topic has become more common in sports news over the last couple years: athlete activism. Whether it’s kneeling during the national anthem, taking on issues and meeting with government officials or lending their brand to causes, athletes are taking a stand and using their voices.… Continue reading Is athlete activism actually making a social impact?
We attended an event hosted by Baltimore Sports and Life earlier this week that focused on how businesses can support nonprofits more efficiently. The event featured a panel of successful Baltimore nonprofit organizations talking about their needs and best strategies for working with for profit businesses. We are here to share our takeaways for how… Continue reading How For-Profit Businesses Can Support Nonprofits
Just three decades from Michael Jordan’s “Republicans buy sneakers too” comment, we are now witnessing Nike’s extensive 30th anniversary “Just Do It” campaign featuring outspoken athlete activist Colin Kaepernick. Why have so many more Serenas, Colins, Stephs, and LeBrons emerged from the sports landscape? Athletes are the most visible part of today’s sports industry. Twenty… Continue reading Athlete Activism Shines a Light on Sport for Development
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