We’ve compiled some of the biggest stories and news in sports philanthropy from the month of September 2018. Take a look at the latest updates from the industry and send us us your thoughts @tacklewhatsnext! Community Partnerships Four Baltimore projects receive $170,000 in grants from Under Armour, ESPN partnership Going behind bars: How fantasy football… Continue reading September Sports Philanthropy Round Up
*background image was created by the Dallas Examiner* A new topic has become more common in sports news over the last couple years: athlete activism. Whether it’s kneeling during the national anthem, taking on issues and meeting with government officials or lending their brand to causes, athletes are taking a stand and using their voices.… Continue reading Is athlete activism actually making a social impact?
We attended an event hosted by Baltimore Sports and Life earlier this week that focused on how businesses can support nonprofits more efficiently. The event featured a panel of successful Baltimore nonprofit organizations talking about their needs and best strategies for working with for profit businesses. We are here to share our takeaways for how… Continue reading How For-Profit Businesses Can Support Nonprofits
Just three decades from Michael Jordan’s “Republicans buy sneakers too” comment, we are now witnessing Nike’s extensive 30th anniversary “Just Do It” campaign featuring outspoken athlete activist Colin Kaepernick. Why have so many more Serenas, Colins, Stephs, and LeBrons emerged from the sports landscape? Athletes are the most visible part of today’s sports industry. Twenty… Continue reading Athlete Activism Shines a Light on Sport for Development
A cause marketing campaign or charity component for a project can create quite a bit of buzz about the work you are doing. It can become a part of who you are as a brand and help you reach an audience of like-minded consumers who want to make a social impact. But how do you… Continue reading How to Create Your Next Brilliant Cause Marketing Campaign
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